Use case 03 — Rep Productivity

Busy isn't the same as productive.
RIO shows every rep exactly where to focus.

Your reps are working hard. But without a system that tells them which actions will actually move revenue, effort gets spread across low-value activity. RIO surfaces the highest-impact next action for every rep, every day — so the work they do converts to revenue.

The problem

Reps are drowning in activity. Revenue isn't keeping pace.

The average enterprise rep uses 5+ tools, logs 40+ activities per week, and still spends less than 30% of their time on revenue-generating work. The problem isn't effort — it's that no system connects the dots between what they're doing and what will actually close. Without that intelligence, reps default to the familiar, not the effective.

Less than 30% of rep time spent on revenue-generating activity
No prioritization signal across a fragmented tool set
Coaching based on activity metrics, not revenue impact
Top rep behaviors not systematically replicated across the team
How RIO solves it

Intelligence that turns effort into revenue.

01

Map every rep's activity to revenue outcomes

RIO connects activity data from your SEP, CRM, and conversation intelligence to actual deal outcomes — building a model of which actions drive revenue in your specific selling environment.

02

Surface the highest-impact next action

For every rep, every day, RIO identifies the single most impactful action they can take — the deal to prioritize, the stakeholder to re-engage, the message to send — based on what's most likely to move revenue.

03

Replicate what top performers do

RIO identifies the behaviors and patterns of your highest-performing reps and systematically surfaces those patterns as guidance for the rest of the team — compressing the performance gap.

04

Give managers a coaching signal

RIO gives managers a clear view of where each rep's effort is going and where it should go — turning 1:1s from activity reviews into targeted coaching conversations.

Outcomes

What rep productivity looks like with RIO.

28%
increase in revenue per rep
40%
more time spent on revenue-generating activity
2x
faster ramp time for new reps

See where your reps' effort is going — and where it should go.

We'll show you how RIO maps your team's activity to revenue outcomes and where the biggest productivity gaps are.